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Latest news, updates, and insights about the HTML5 gaming industry.
The Biggest Web Games Platform Runs on 1,500 Titles. Your Portal Does Not Need 10,000.
Poki reaches 100 million monthly players with about 1,500 curated games while aggregator catalogues pass 19,000. Catalogue size is not what makes a p...
On a Branded Game, the Licensor's Approval Calendar Is Your Production Schedule
Branded game projects miss their dates in the licensor's inbox, not in the studio. Approval gates, response windows and milestone clauses are the rea...
Facebook Turns Off Web Games in September. The Chat Platforms Inheriting Them Are Not Interchangeable.
Meta shuts down Facebook Web Games on 30 September 2026. WeChat, Discord and Telegram now carry in-chat HTML5 games, and they are not interchangeable...
Zero-Click Search Hit 68%. Game Portals Are Not the Ones Who Should Panic.
Zero-click Google searches hit 68% in 2026, but game portal traffic runs on play intent and direct visits, not the informational queries AI summaries...
Exclusivity Is the Most Over-Bought Clause in a Game Licence
Exclusivity is the clause buyers fight hardest for in an HTML5 game licence and the one that matters least. Domain scope, sublicensing and branding r...
A Game in a Loyalty App Buys Frequency, Not Affection
Games belong in a loyalty programme when they buy app opens, consented preference data and rewards that cost less than a discount. Judge them on those...
Parked Cars, Long-Haul Cabins and Living Rooms: The Captive-Screen Case for HTML5 Games
HTML5 games run on parked cars, aircraft cabins, smart TVs and kiosks — captive screens that have dead time, a web runtime, and almost no competition...
Most Game Portal Localisation Budgets Are Spent in the Wrong Order
Localising a game portal pays off in a specific order: payments and store metadata first, interface second, in-game text last. Most operators invert ...
Was Any of This Made With AI? The Question Missing From Game Licence Due Diligence
Licensing a game means inheriting its production pipeline, including the parts made with AI. Here is what that does to the IP warranty you are relyin...
The Hardware Floor Moved Backwards in 2026: Sizing HTML5 Games for 4GB Android
Entry-level Android phones are shipping with less RAM in 2026, not more. Here is how to size an HTML5 game catalogue for the hardware your players ac...
Android Distribution Went Two Ways in 2026: Rival Stores Opened, Sideloading Closed Up
Android distribution changed twice in 2026: rival app stores now sit inside Google Play in the US, while unverified sideloading gained a 24-hour inst...
Booth Games That Earn Their Floor Space: How to Brief a Trade Show Game Around Lead Quality
A trade show booth game earns its floor space by qualifying leads, not by drawing a crowd. Here is how to brief, build and measure event games that c...
What a Web Games Portal Actually Keeps Per Thousand Plays in 2026
Web game eCPMs run far below in-app rates, and portal revenue splits stack on top. Here is what an ad-funded HTML5 games portal really keeps per thou...
Running Kids' Games in 2026: The Compliance Stack Nobody Priced Into Their Portal
Kids' games are now a compliance product. COPPA's amended rule, app store age signals and new state laws reset what it costs to run a children's game...
Telecom Gaming in 2026: What Mobile Operators Actually Buy When They Buy a Games Portal
Mobile operators don't buy games. They buy lower churn, higher ARPU and carrier billing volume — and the licensing deals that win understand that dif...
Offline HTML5 Games: A Smart Choice for Websites, Apps, and Digital Platforms
Offline HTML5 Games: A Smart Choice for Websites, Apps, and Digital Platforms In today’s digital world, users want games that open quickly, ru...
How to Start a Gaming Website with HTML5 Games in 2026 (Step-by-Step Guide)
🎯 Introduction Starting a gaming website with HTML5 games in 2026 is one of the easiest and most profitable online business models. HTML5 games run ...
Mastering the Art of Engagement: 7 Essential Design Tips for Real Money HTML5 Games
Mastering the Art of Engagement: 7 Essential Design Tips for Real Money HTML5 Games The digital gaming landscape is constantly evolving, but few s...
License Android Games
Unlocking the Mobile Market: The Strategic Advantage of Licensing Android Games In an era dominated by smartphones, the mobile gaming market repre...
Mobile HTML5 Games
The Revolution in Your Pocket: Exploring the Power of Mobile HTML5 Games In an increasingly mobile-first world, the way we consume content, interact...
License HTML5 Games
License HTML5 Games with Forestry Games – Boost Engagement & Revenue In today’s digital world, attention is everything. Whether you run a website, mo...